8 Ways to Optimize Your Site for Mobile Search

As of March 2017, mobile search has officially surpassed desktop search in terms of global market share. This means that if your website isn’t optimized for mobile search, you’re missing out on a lot of potential traffic and revenue. In this blog post, we will discuss 8 ways to optimize your website for mobile search and provide tips for creating a better user experience. By following these tips, you can ensure that your website is accessible to all users, regardless of device type or operating system.

What is mobile search optimization?

Mobile search optimization (MSO) is the process of making a website easier to find and use on mobile devices. Mobile devices are becoming the preferred way to access the internet, so it’s important to make sure your website is optimized for them. Here are eight ways you can understand how mobile search works & create a mobile friendly version of your website:

1. Make sure your website is responsive.

Responsive design means that your website will adjust to fit any screen size, from phones to tablets to desktop computers. This is important because it makes your website easy to use on any device.

2. Check your site speed

A fast website is a good user experience, no matter what device someone is using. Google’s Page Speed Insights can help you test your website speed and give you suggestions for improvement.

3. Use large font sizes

Small font sizes are hard to read on mobile devices, so make sure your font sizes are large enough to be easily legible.

4. Stick to a single column layout

Multiple columns can be hard to navigate on a small screen. A single column layout will make your website much easier to use on mobile devices.

5. Use descriptive titles and meta descriptions

This will help your website show up in search results, and make it clear what your website is about.

6. Make sure your content is easy to read

Short paragraphs and simple language are key when it comes to making your content easy to read on mobile devices.

7. Add social sharing buttons

Social media is a big part of the mobile internet, so make sure you add social sharing buttons to your website so people can share your content with their friends.

8. Optimize your images

Images that are too large or too small can be hard to view on a mobile device. Make sure your images are the right size for mobile devices, so they’re easy to see.

So, there you have it – our top tips to make your website more responsive and user-friendly. Keep in mind that these are just general guidelines; always test how different changes affect your specific users and audience. And as always, feel free to reach out to us for help with anything website-related! Now that you’ve got a great website, make sure to follow us on facebook for even more marketing tips. Thanks for reading!